How Does Video Presentation Impact The Educational Industry?

In the era of student video education, several video hosting services have emerged. Today, many educational institutions choose to create their own videos, not only for classroom activities and term papers, but also for communication between students, staff, and alumni.The use of video in teaching and learning serves not only students, but teachers, their affiliates and the entire school system. Teachers who use video to complement their teaching, rather than replace it, are the most successful. Students who shoot, edit and showcase their videos acquire invaluable skills. Schools and higher education institutions use video as a key component of their marketing campaigns and initiatives.Their practicality and versatility make them a resource for students, teachers, and educational institutions, whether in elementary, high school, or tertiary education. Videos cannot replace teachers, but they can certainly add value to the lives of teachers and students. Instructional videos can provide more opportunities for students to interact with the content. Since instructional videos can be used in a variety of ways, it is imperative that teachers explore options when selecting videos.

Video content can help students better understand lessons and help teachers focus on quality. You can use video presentations to introduce students to more complex concepts and help them understand the ideas. Use cool videos and animations to help students become familiar with digital materials and tools. They can serve as complementary tools, as videos can enhance the quality of teaching. As a complementary tool, video enhances classroom teaching and learning and provides an alternative learning environment. Just as importantly, videos can be used to review concepts and reinforce them for students who need more clarification. Some initiatives that have used short instructional videos in addition to regular instruction, along with other instructional materials, have improved the effectiveness of student learning based on independent assessments. It seems plausible that if these interventions are delivered in a low-quality learning environment, educators might learn something from watching videos or listening to recordings with students. This strategy is often used to improve student learning through reading assignments (eg Tanner, 2012; Round and Campbell, 2013) and can effectively help students learn from video. Similarly, elements that promote learning while watching videos can enhance student learning with this tool (see Table 1). However, to maximize the benefits of learning videos, it is important to keep in mind the three key components of cognitive load, elements that influence engagement, and elements that promote active learning. Together, these elements provide a solid foundation for developing and using video as an effective educational tool. Because grading is a key factor in learning, content should be closely related to grading so that students find the videos helpful.

Therefore, it is important for an educator to consider their students when deleting instructional videos, including the information they need to process them, but excluding information that they do not need to achieve their learning goal and that can overload their memory with work. Educators can also encourage student participation with instructional videos by creating or packaging them in a way that makes it clear that the material is for those students in that class. As we return to the new “normal”, educators looking to improve their video resources should keep in mind what students love most: easy-to-use, informal videos with clear explanations tailored to their needs. Now, with ongoing disruptions due to the pandemic, more and more educators are developing educational videos to support student learning. The same survey also revealed the desire of educators to improve their digital literacy skills and receive training to create instructional videos for their students. A recent Kaltura survey showed that 82% of educators surveyed believe that using video in teaching improves student achievement. A 2015 study by software company Kaltura found that 93 percent of teachers believed that using instructional videos would improve learning. The results showed that using video instead of other teaching methods produced small improvements in student learning, while using video in addition to other teaching methods produced larger improvements. According to the study, video does a better job of teaching skills than knowledge.

Another explanation is that pre-recorded videos allow educators to fine-tune the way they present information. First, the environment gives students more control over their own pace of learning and reduces the likelihood that they will feel overwhelmed. The study analyzed 105 past randomized trials (with a total of 7,776 students) that compared the impact of video on learning and with other learning tools such as face-to-face lectures and assignment reading. Pre-recorded videos generally lead to better student learning, according to a recent study published in the American Educational Research Association (AERA) peer-reviewed journal Review of Educational Research. It also helps students improve listening skills, which play an important role in higher education. It also creates more memory in the minds of students, making video learning ideal for retaining information. Video animations are especially helpful in imprinting lessons in the minds of students as they can be as fun and unique as you want them to be - in a nutshell, they are great for better memory retention. Providing video content that gradually increases in difficulty helps students develop skills without overwhelming them. Whereas teachers can prepare content rich videos, use and reuse them and focus on answering student questions rather than worrying about how to present the lesson. For older students, using video will greatly prepare them for college. The key advantage of video over face-to-face teaching is access - students can watch videos anytime, anywhere they choose. If students have access to cameras, they can complete assignments and submit them in video format. Based on the videos they have access to and are authorized to use, they can decide how to use them.

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