Moving into a new era, I was struck with the realization of how important it is for us to stay updated. From the most basic of human indulgences like clothes to more important ones like game applications, we need to know what’s up! If staying on trend is so important in such petty affairs, it makes more sense for a complex and important operation like business marketing to prioritize it too.
A slight change in customer behavior and we have a new trend circling the market. Today, it is the global crisis of COVID-19 that’s steering the wheel for business marketing trends 2020. Since the outbreak, the fundamentals of marketing have changed exponentially.
A slight change in their algorithm and a new marketing trend springs up. Take the Penguin update for instance. It changed the climate around content in the blink of an eye. Quality and relevance started trending and backlink spams became ghosts in the wind.